AppSense and LANDESK, what do they bring to the market?
AppSense and LANDESK, what do they bring to market?
Yesterday LANDESK announced it would acquire AppSense, a move I for one did not see coming… So with both companies coming together let’s take a look at what they will bring to market and how it will disrupt it.
If we look that the Magic Quadrant for fields LANDESK is active in we see that they together with Microsoft and HP are leaders in the segment of client management. They, according to Gartner, have a more completeness of a solution whereas Microsoft offers better ability to execute. Of course AppSense is not a player in that quadrant but will add possibilities there with their products.
If we look at the Enterprise Mobility Management quadrant we seen that LANDESK is a niche player, far from being a real player in the market at all. AppSense won’t bring anything with them that will help in this area.
In the User environment Management quadrant, if there was one, AppSense together with some others would be in the leader quadrant, they offer a complete solution for managing the user environment. In the upcoming UEM Smackdown you will see what they offer and where the field changed.
So together they will be more complete or at least that is what I think is the goal of most acquisitions. So let’s see what the merge of both companies brings us the customers.
As said before LANDESK is a leader in Unified client management and field that AppSense didn’t play on before. Competitors of Appsense, RES for example did play a small part in that field. Not big enough to be a major player but enough to show they could do client management.
LANDESK offers a range of products in the following disciplines;
- Unified endpoint management
- Security management
- Service management
- Asset management
AppSense on the other hand is a leader on User Environment Management in the broadest sense of the word, from profile management, to application delivery to securing the desktop/laptop or VDI.
AppSense offers are range of products also;
- Environment manager
- Application Manager
- Performance manager
Together they will offer a solid end point management solution with the ability to provide additional security on the end point, this is where AppSense kicks in, and the ability to manage the user environment on all devices. There are several areas where there is an overlap of functionality but more where they will complement each other. With bringing both worlds together they will have the ability to deploy devices, manage applications and data, manage the user and be in control security wise on all platforms both physical and virtual but also in the mobile world. To combine the LANDESK information about all the devices a user has with the ability of AppSense to manage the environment of that user on those devices is something to look out for.
I’ve been thinking on why LANDESK did acquire AppSense, who or which market are they trying to disrupt? As we see companies like Citrix and VMware acquire more and more functionality to offer a complete solution I can’t help wonder if that is what LANDESK was after. Endpoint management alone is not enough anymore, endpoint management perhaps will be a niche market in a couple of years. If you can’t manage the user environment on multiple devices in an ever changing world you’re doomed to go under. With AppSense and their own mobility solution they can build on a strong foundation and expand to a new market segment and perhaps get some of the VMware customers that don’t buy the Horizon Enterprise license. For now that is really the only use case I see (from a Dutch perspective) I don’t see LANDESK as a Microsoft competitor although with UEM in the the pocket you’d buy two for one soon whereas Microsoft still lacks a decent UEM solution.
Interesting times ahead, perhaps we learn more about the why soon.